An ExtensionEngine White Paper 


How to Build a


Training Business

Through Modern Online Learning

How to Build Rev-Gen White Paper Cover Page (LP)

Do you want to generate revenue through online learning?

Generating revenues through online training depends upon taking the right steps up front, which requires a shift in thinking from “courses and learners” to “digital products and customers.”

This white paper provides a roadmap for how to make the transition and succeed in an increasingly competitive marketplace.


Who this white paper is for

Decision-makers and training professionals in corporate, association, and nonprofit organizations who are considering a conversion of revenue generating in-person training to an online environment.




By downloading this white paper, you will learn...

  • How and why you need to think like a product company
  • Technology options for external online learning
  • How to work backwards to create a customer persona
  • About organizations who have done this successfully


About ExtensionEngine


 ExtensionEngine is a services firm that helps training companies, corporations, nonprofits, and universities create online learning to generate revenue or impact.  

We guide clients from vision to success through online learning strategy, learning platform development, course development, instructional design, creative, and marketing. 

Leveraging the latest advances in learning science and technology, we take a comprehensive approach to develop online learning experiences that engage learners, encourage collaboration, and increase revenues.  

We work with those who think big, innovate and want distinctive learner-centric online experiences.



Some of ExtensionEngine's Clients